Root Cover Up by Color Wow

Say goodbye to visible roots and grays with the Color Wow Root Cover Up. This award-winning, easy-to-use root touch-up powder seamlessly blends with your natural hair color, providing flawless coverage that lasts until your next shampoo. Perfect for in-between salon visits, this versatile and water-resistant formula ensures your hair looks fresh and vibrant at all times.

Key Benefits:

• Instant Coverage: Quickly and effectively covers roots and grays, giving you a natural and refreshed look.
• Water-Resistant: Stays put even through rain, sweat, and swimming, ensuring long-lasting coverage.
• Natural Finish: Reflective mineral powder blends seamlessly with your existing hair color for a multi-dimensional, natural look.

Key Ingredients:

• Reflective Mineral Powder: Provides a natural, multi-dimensional finish that mimics the look of real hair.
• No Waxes or Dyes: Free from waxes, dyes, and PPDs, making it a safer choice for your hair and scalp.

Features:

• Easy Application: Simply press the powder onto your roots using the included brush for precise, mess-free application.
• Smudge-Proof: Once applied, the powder stays put without smudging or transferring.
• Cruelty-Free: Formulated without animal testing, aligning with ethical beauty standards.

How to Use:

1. Start with dry, styled hair.
2. Load up the small end of the brush with powder.
3. Use the brush to apply the powder to roots, starting from the scalp and working outwards.
4. Repeat as needed until roots are completely covered.
5. Use the wider end of the brush to help blend the powder and achieve a natural look.

Awards:

• Allure Best of Beauty Award (2020)
• InStyle Best Beauty Buys (2021)

Why Choose Color Wow Root Cover Up?

• Salon Quality at Home: Achieve professional-looking results without the salon visit.
• Great Value: One compact can last between 6 months to a year, making it a cost-effective solution for root touch-ups.
• Trusted Brand: Color Wow is known for its innovative and high-quality hair care products, ensuring you get the best results.

Experience the ultimate in root coverage with the Color Wow Root Cover Up. Keep your hair looking flawless and fresh with this must-have beauty essential.